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Best ActiveCampaign Alternatives: Pricing and Features Comparison

5 minutes
Author Image By Editorial Team

Last Updated: December 12, 2023

5 minutes

ActiveCampaign is a marketing automation platform that is mainly renowned for its email marketing tools. It is mostly used by B2B businesses, e-commerce, and digital companies. With this, you can run successful marketing campaigns enhance customer relationships, and access other sets of advanced features. However, if you are looking for ActiveCampaign alternatives with similar or more advanced features this blog is for you.

Check out some of the ActiveCampaign alternatives that are:

1. SuiteCRM Email Drip Campaign (Premium)

Overview

Using this SuiteCRM extension, you can run automated email drip campaigns as per records status.

List of Features

  • You can send automated drip emails based on the status of the records. With the change in the status of the record, the drips will also change.
  • Both admins and users can send drip emails. You can choose the email sender you want.
  • There is a drip manager dashboard where you can choose the module and the field where you want to schedule your drip. You can also choose the email sender and create multiple controllers here.
  • There is a dashboard for checking the status of drip emails. You can see the emails in the queue, sent, not sent, etc. You can also see the people who subscribed and unsubscribed.
  • There is a dashboard to check the recipients’ activities like total Impressions, IP addresses, etc.
  • There is a centralized menu option on the left navigation panel from where you can access all options like creating a new drip, drip dashboard, recipient activity, etc.

List of Pricing Plans

Its price is $599.00 and it’s a one-time payment.

2. Omnisend

Overview

It is the best alternative for ActiveCampaign for e-commerce marketing automation.

List of Features

  • It has email signup forms & popups with high-converting text, beautiful graphics, and styles.
  • It also has an email builder with drag-and-drop features and it has many pre-built email templates.
  • It has a feature called Product Picker through which you can boost your click-through rates.
  • It has excellent segmentation and retargeting features. You can easily create segments of the audience based on your website visitors’ behavior and their purchase data. Then it targets specific shoppers based on the products they purchased, their average order value, etc.
  • It also has excellent campaign automation workflow like pre-built or custom automation workflows like cart, product or browses abandonment, welcome series, etc. It helps in personalizing your customers’ journey.
  • It has advanced e-commerce features like unique discount codes, customer lifecycle stages, landing pages, gamified ‘spin-to-win’ forms, etc.
  • You can integrate SMS, Facebook, and Google retargeting ads, or push notifications in your automation workflows by sending push-off campaigns.

List of Pricing Plans

  • It also has a free plan in which you get many features for e-commerce like e-commerce marketing automation. You can easily generate unique discount coupon codes from it. It offers excellent customer service features like 24/7 email and live chat support.
  • Its standard plan starts at $16/month, and the Pro plan starts at $59/month.

3. HubSpot Email Marketing

Overview

It is a part of HubSpot’s integrated CRM platform.

List of Features

  • It offers excellent tools for email drip campaigns like landing pages, email templates, and contact management. It has features for the personalization of emails and website content.
  • It has reporting and analytics features with custom reports where you can track the most important metrics.
  • It has personalization tokens to customize your website visitor’s experience.
  • It has all the tools you need to run a successful email marketing campaigns

List of Pricing Plans

  • It has a free plan that includes all the basic features like unlimited contacts, live chat, forms, email marketing, landing pages, an ads management tool, a meeting scheduler, a WordPress plugin, etc.
  • Its paid plan starts at $20+ per month.

4. Constant Contact

Overview

It is the best ActiveCampaign alternative, especially for small businesses and solopreneurs. It is cost-effective and has a user-friendly interface.

List of Features

  • Its pricing starts at $9.99 per month.
  • It also has a website builder plan where you can build your website from scratch. It starts at $10 per month.

5. Sendinblue

Overview

It is one of the best ActiveCampaign alternatives, especially for e-commerce businesses. It is a budget-friendly option with advanced features and features especially focused on e-commerce businesses.

List of Features

  • With it, you can easily add SMS drip campaigns to your email workflows.
  • It has many customizable prebuilt email templates or you can even build a template from scratch by visiting its template library.
  • There is an automation builder through which you can automate all your tasks like sending emails and SMS messages, categorizing contacts, and updating their information in your database.
  • There is a drag-and-drop page builder through which you can easily create landing pages.

List of Pricing Plans

  • It offers a free plan with all the basic email marketing, SMS marketing, and contact management tools. Also, it has unlimited contacts.
  • Its paid plan starts at $19 per month.

6. AWeber

List of Features

  • It has a vast email template library with 700+ designs and 600+ stock photos.
  • It has many marketing automation tools. You can easily assign triggers and flows to your emails and tag contacts in your lists.
  • It also has tools for email testing. Through this, you can test your emails across multiple email clients.

List of Pricing Plans

  • It has a free plan. It allows up to 500 subscribers. You can also create landing pages to capture new subscribers.
  • Its paid plan starts at $12.50 per month.

7. MailChimp

Overview

It is one of the best ActiveCampaign alternatives, especially for scaling businesses. Mailchimp is the most renowned email marketing platform and is used by businesses of all sizes. It has all the tools for running a successful email marketing campaign.

List of Features

  • It has a behavioral tracking tool to target your marketing campaigns. With this, you can welcome your new subscribers, and keep track of your website engagement with remarketing ads after visitors leave your site.
  • It has a feature called a pre-built journey through which you can send personalized product recommendations and order notifications.
  • There are many learning resources available on Mailchimp as it has a huge number of beginners as its audience base. You can learn email marketing from scratch here and become a pro at it.

List of Pricing Plans

  • Its free plan has all the basic email marketing tools.
  • Its paid plan starts at $13 per month.

Conclusion

Active Campaign is one of the most popular marketing automation platforms these days. It is cost-effective and has a user-friendly interface which makes it a great option for small businesses and solopreneurs. It also offers a free package. Its email marketing features are excellent. However, there are many alternatives to ActiveCampaign available in the market. These even overcome many of its limitations and offer more at the same or even lesser price. If you are looking for some ActiveCampaign alternatives then this article will be helpful to you.

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